UI/UX Design of an Android-Based Sales Application at Naureen Shop using the User-Centered Design Method

Yessi Hartiwi; Nurhayati; Manja Purnasari

doi:10.59934/jaiea.v5i3.2277

Authors

Yessi Hartiwi Universitas Dinamika Bangsa
Nurhayati Universitas Dinamika Bangsa
Manja Purnasari Universitas Dinamika Bangsa

DOI:

https://doi.org/10.59934/jaiea.v5i3.2277

Keywords:

UI/UX, E-commerce, Android, User Centered Design, System Usability Scale

Abstract

The development of digital technology has shifted consumer behavior to prioritize convenience and efficiency through online shopping. Naureen Shop, a women's clothing business, currently faces operational constraints due to manual sales, promotion, and data recording processes, resulting in sub-optimal service. This study aims to design the User Interface (UI) and User Experience (UX) of an Android-based sales application for Naureen Shop to enhance business effectiveness. The method employed is User Centered Design (UCD), a design approach focusing on user needs and characteristics through stages of identifying the context of use, specifying user requirements, creating design solutions using Figma, and evaluation. The design testing results using the System Usability Scale (SUS) method with 15 respondents yielded an average score of 77.0. This score indicates that the application design falls into the "Acceptable" category with a "Good" Adjective Rating. Consequently, the resulting design solution fulfills functional aspects and provides a satisfying user experience to support transaction processes at Naureen Shop

Downloads

Download data is not yet available.

References

APJI Indonesia, “Indonesia Internet Profile,” 2026. https://survei.apjii.or.id/.

FM Alja, E. Daniati, and A. Ristyawan, “E-COMMERCE UI/UX DESIGN USING THE USER CENTERED DESIGN (UCD) METHOD,”J. Inf. Syst. Manag., vol. 6, no. 1, 2024, doi: 10.24076/joism.2024v6i1.1669.

MNM Al-Faruq, S. Nur'aini, and MH Aufan, “UI/UX DESIGN OF SEMARANG VIRTUAL TOURISM WITH FIGMA,”Walisongo J. Inf. Technol., vol. 4, no. 1, 2022, doi: 10.21580/wjit.2022.4.1.12079.

A. Mahesakayun and IA Saputro, “UI/UX DESIGN OF MOBILE-BASED SINGING BIRD APPLICATION USING USER CENTERED DESIGN METHOD,”J. Comput. Sci. Inf. Technol., 2025.

MP Eugenia, M. Abdurrofi, B. Almahenzar, and A. Khoirunnisa, “User-Centered Design Method Approach and SystemUsability Scale in Website Interface Redesign and Evaluation,” Semin. Nas. Off. Stat., vol. 2022, no. 1, 2022, doi: 10.34123/semnasoffstat.v2022i1.1454.

RT Amanda and RA Putri, "Application of User-Centered Design Method in E-Commerce Sales System,"SYSTEMATION, vol. 13, no. 3, 2024, doi: 10.32520/stmsi.v13i3.4145.

H. Hariansyah and H. Hariansyah, “IMPLEMENTATION OF USER CENTERED DESIGN METHOD IN DESIGNING UI/UX PROTOTYPE OF LACAKIN APPLICATION,”J. Inform. and Applied Electrical Tech., vol. 12, no. 3, 2024, doi: 10.23960/jitet.v12i3.4602.

H. Ramadani and BP Tatwo, “Designing the User Interface (UI) and User Experience (UX) of the Blue Economy Application: Blue Economy Innovation in Realizing a Sustainable Sea,”Proc. Ser. Phys. Form. Sci., vol. 5, 2023, doi: 10.30595/pspfs.v5i.721.

M. Ceci and P.F. Lanotte, “Closed sequential pattern mining for sitemap generation,”World Wide Web, vol. 24, no. 1, 2021, doi: 10.1007/s11280-020-00839-2.

F. Kurnianto, J. Informatics, FT Industri, E. Gustri, and W. Informatics Department, “Application of Design Thinking Method in UI/UX Design on Sekar Kawung Database Application for Field Employees of Sekar Kawung Social Enterprise,”Automata, vol. 3, no. 2, 2021.

B. Indra Irawan, “Designing the User Interface and User Experience of the CreativePub Website Using the User Centered Design (UCD) Method,”Automata, 2022.

A. Mustikawan, S. Soedewi, W. Swasty, N. Pahme, and A. Shuib, "Packaging design for Kirihuchi MSME products to improve marketing,"Vis. J. Online Design Commun. Vis., vol. 13, no. 2, 2024.